> ## Content Index > Fetch the complete content index at: https://www.europeans.today/llms.txt > Use this file to discover other available public pages before exploring further. # What the economic data told Rishi Sunak about the best date for a general election - URL: https://www.europeans.today/2024/05/26/what-the-economic-data-told-rishi-sunak-about-the-best-date-for-a-general-election/ - Published: 2024-05-26T00:15:00.000Z - Updated: 2024-06-08T06:57:24.000Z - Description: Rishi Sunak’s decision to call a general election for July 4 surprised many. Citing economic stability, lower inflation, and GDP growth, it aims to benefit Conservatives against Labour’s call for change. Voters seek evidence-based policies for economic growth and security. - Author: John Bryson - Tags: 2024 General Election, Analysis, Labour Party, UK Economy, Conservatism, Tories, UK Elections, Rishi Sunak, Inflation, Keir Starmer, Evidence-Based Diagnostics, United Kingdom, UK Politics ### T he announcement of July 4 for the UK general election took many by surprise. A key question is why it was called then when it did not have to be? The decision to call an election is always a gamble – there is perhaps no right time – and many [factors](https://www.thetimes.co.uk/article/four-reasons-why-sunak-has-gambled-on-july-xs5dql2kh?ref=europeans.today) feed into that call. Legally, a general election had to be called in 2024\. Behind the scenes, those in Number 10 will have been modelling when the vote should be held with the help of key economic indicators such as inflation and gross domestic product (GDP), as well as analysing the polls and speaking to focus groups. In the UK, the power to request a dissolution of parliament and call an election lies with the prime minister. The party in power uses a process known as “evidence-based diagnostics”, in which evidence is collected regarding the state of the UK and analysed alongside voter perceptions, in an attempt to identify the best time – for them – to call an election. This is complex, as it includes an assessment of the strengths and weaknesses of rival parties, and of independent analyses published by organisations such as the World Bank, the Organisation for Economic Co-operation and Development (OECD), and the [International Monetary Fund](https://www.imf.org/en/Countries/GBR?ref=europeans.today) (IMF). Increasingly, [artificial intelligence](https://www.zoho.com/analytics/glossary/ai-forecasting.html?ref=europeans.today#:%7E:text=comes%20into%20play.-,What%20is%20AI%20forecasting%3F,scale%2C%20yielding%20precise%20results%20efficiently) is applied to sift through these vast amounts of data to spot patterns and make predictions. Recently, there has been some very good economic news highlighting that [Britain is not as broken](https://theconversation.com/britain-is-not-as-broken-as-everyone-seems-to-think-229826?ref=europeans.today) as politicians or some journalists might like us to believe. The [UK inflation rate](https://www.ons.gov.uk/economy/inflationandpriceindices/bulletins/consumerpriceinflation/april2024?ref=europeans.today#:%7E:text=and%20April%202023.-,The%20Consumer%20Prices%20Index%20%28CPI%29%20rose%20by%202.3%25%20in,of%2011.1%25%20in%20October%202022.) in April dropped to **2.3%**, and [GDP](https://www.ons.gov.uk/economy/grossdomesticproductgdp/bulletins/gdpfirstquarterlyestimateuk/januarytomarch2024?ref=europeans.today#:%7E:text=UK%20gross%20domestic%20product%20%28GDP,0.2%25%20in%20Quarter%201%202024.) was estimated to have grown by **0.6%** in the three months to March 2024. ### **The quest for economic stability** These two indicators played an important role in the decision to call a general election for July 4\. It may be that, in terms of the economy, this is the best time for the Conservatives to take the fight to the Labour Party, especially as Labour’s [offer](https://labour.org.uk/updates/press-releases/keir-starmer-delivering-a-speech-on-the-announcement-of-the-uk-general-election/?ref=europeans.today) hinges around the promise of economic stability. The UK economy has experienced an early recovery from the [technical recession](https://www.bbc.co.uk/news/live/business-68680004?ref=europeans.today#:%7E:text=This%20gave%20us%20two%20consecutive,as%20%E2%80%9Ca%20technical%20recession%E2%80%9D.) it experienced in the second half of 2023\. Household incomes have improved and this is bolstering [consumer spending](https://brc.org.uk/insight/content/industry-briefings/economic-monitor/reports/emapr24/?ref=europeans.today). Some of this reflects alterations that were made in the 2023 Autumn Statement, including the four percentage point [reduction](https://www.gov.uk/government/news/cash-injection-for-millions-as-national-insurance-cut-hits-payslips?ref=europeans.today#:%7E:text=Since%20autumn%202023%2C%20National%20Insurance,over%20%C2%A3900%20a%20year) in National Insurance contributions paid by employees. In addition, [financial markets](https://www.bbc.co.uk/news/business-68978591?ref=europeans.today) now assume the Bank of England will begin cutting interest rates in August or September 2024, rather than in June. The anticipated timing of these cuts suggests the government had little to gain by waiting until the autumn to hold this election, because of the lag time between an interest rate cut and its impact. As such, the Conservative Party can claim there is evidence the UK has already reached a time of [economic stability](https://www.cityam.com/rishi-sunak-stakes-downing-street-future-on-economic-stability/?ref=europeans.today) that provides a platform for growth. Vote for us, they say, and we’ll build on this work. Meanwhile, Labour has unveiled its pledge card with [six key policies](https://www.bbc.co.uk/news/uk-politics-69016719?ref=europeans.today#:%7E:text=The%20six%20%22first%20steps%22%20are,avoidance%20and%20non%2Ddom%20loopholes), including economic stability. These are the six initiatives that its analysis will have identified as being most attractive to voters and party members. > Today Labour is launching our first six steps for change. > > All of these steps lie on the bedrock of economic stability. A fully costed plan to make working people better off. > > It’s time for change. That’s what a changed Labour Party will deliver.[https://t.co/segAbiz0SK](https://t.co/segAbiz0SK?ref=europeans.today) > > — Rachel Reeves (@RachelReevesMP) [May 16, 2024](https://twitter.com/RachelReevesMP/status/1790998407638573095?ref%5Fsrc=twsrc%5Etfw&ref=europeans.today) Above all, Labour is arguing that now is the time for change. But to argue for change by itself is insufficient. Not all change is desirable and change also tends to disrupt, resulting in [uncertainty and instability](https://www.e-elgar.com/shop/gbp/pandemic-recovery-9781802201109.html?ref=europeans.today). My experience in [evidence-based diagnostics](https://www.sciencedirect.com/science/article/pii/S0264275118303093?ref=europeans.today) leads me to believe that neither party has made best use of this process in identifying the key challenges the UK faces. In many respects, it is good for countries to experience regular changes in their leadership. Diagnostics to identify the most important challenges to tackle should be central to this, but politics – that is, the effort to please voters – will dominate this and many more general elections. There is a tension in all countries between the interests and needs of citizens as identified by the evidence, compared with the desires of politicians to form the next government. Voters will hope the next UK government can rise to the challenge and ensure both economic growth and national security. But they might feel more confident if UK political parties looked at policy identification and prioritisation through the same evidence-based lens that informed Rishi Sunak’s choice of July 4 for the election date. ![PUBLIC SQUARE UK](https://storage.ghost.io/c/15/40/1540bec0-7154-4feb-b8e1-97f579155b08/content/images/2021/09/end-flat-1.png "PUBLIC SQUARE UK") ### --- ### **Sources:** ##### ▪ This piece was originally published in [The Conversation](https://theconversation.com/what-the-economic-data-told-rishi-sunak-about-the-best-date-for-a-general-election-230811?ref=europeans.today) and re-published in PUBLIC SQUARE UK on 25 May 2024\. | The author writes in a personal capacity. ##### ▪ **Cover:** Flickr/[Number 10](https://www.flickr.com/photos/number10gov/53736507241/?ref=europeans.today). (Licensed under a [Creative Commons Attribution-ShareAlike 4.0 International License](http://creativecommons.org/licenses/by-sa/4.0/?ref=europeans.today).) ![Creative Commons License](https://i.creativecommons.org/l/by-sa/4.0/88x31.png "Cover photograph license") --- ![The Conversation](https://counter.theconversation.com/content/230811/count.gif?distributor=republish-lightbox-basic)